long videos on Instagram

How long can videos be on Instagram in 2021?

How long can videos be on Instagram? 

In order to answer this question, we should know how many kinds of videos can we post on Instagram. 

Since Instagram has always been about the impacts of visual content, videos are considered a powerful tool to spark off your audience’s passion for your business.

This article is about all you need to know about videos on Instagram in 2021. 

Do you know how long can videos be on Instagram?

There are different ways to share videos on Instagram, but It all depends on the type of content you’re uploading. We will give you a step-by-step guide about how long can videos be on Instagram.

  • Story- Always, you can upload a maximum of 15 seconds video for a story.  On the other hand, your video can be 60 seconds after you select to upload; Instagram breaks the video up into 4 stories.
  • Reels- They can be 15 to 30 seconds in length. The Instagram reel is not available for everyone yet, so if you don’t have this feature, don’t get frustrated as it may take some time to give every user access to it.
  • Feed- Instagram videos on your feed can be 3 to 60 seconds. By the way, if your videos are more than 60 seconds, you can make a carousel post and upload up to 10 slides, while each of them can be up to 1 minute.
  • IGTV- If you upload an IGTV video as an ordinary user, it has to be more than a minute and lasts up to 15 minutes. However, if you are a verified user, your IGTV video can be up to 60 minutes.
  • Live- Instagram live can be 4-hours maximum. If you’re going live on Instagram, you get the time limit of 4 hours per stream.

Schedule and publish Instagram videos

Have you ever used any Instagram management tools to schedule Instagram videos and content? Do you know that if you want to share videos, these tools can help you schedule them? Now that you know how long videos can be on Instagram for each item, you can choose one of them based on your needs.

Share at least one or two posts every day. It is important to remain consistent so that your audience will know when to expect a new post and look forward to it. Although it may take your time and you don’t have that much time to spend on it. In any case, you can use the AiSchedul management tool to grow your business organically the way you are looking for.


It is one of the most effective management tools that helps you as your personal assistant to grow your business. You can use the scheduling feature of AiSchedul. Furthermore, it is really cost-effective.

Follow this step-by-step guide to understand how you can schedule your photos or videos depending on what you need.

Step #1- First, sign up for free on AiSchedul, and connect your Instagram account to its dashboard.

Step #2- Now, tap on the scheduler tab, and choose “Feed” on the “Schedule” option.


 Step #3- You can now drag and drop up to ten photos or videos, import content via Unsplash, or place a link to share a YouTube video directly with your followers on Instagram.

AiSchedul dashboard to share YouTube videos on Instagram

Step #4- Moreover, you can add hashtags or use the hashtag generator tool to find any popular hashtags relevant to your post.

Step #5- Then, you can add locations for your posts.

AiSchedul location

Step #6- Set the post to be deleted after a period of time.

AiSchedul Instagram scheduler

Step #7- Finally, you can choose the “Schedule Post” to schedule your post in advance or choose “Post Now” to make your post go live at the moment.

AiSchedul calendar to schedule posts

Step #8- When you click on the “Schedule Post” button, you should select a date and time to make your post automatically shared.

Instagram scheduler on desktop

Keep in mind that you can use the same procedure to share a video to your story or IGTV. 

Also, you can watch this YouTube video to understand better about AiSchedul features. 

Reasonable price of AiSchedul

The best thing about AiSchedul is the reasonable price of their packages.

They offer 3 different packages that you can have access to all of its features in each package. The only difference is that in the first package, which is free, you can only use these features a very limited number of times per month, while the second package has a lot fewer limitations which can be purchased with $7 per month, and the third package that is called “Pro” and costs only $23 per month has no limitations and best support team to offer. 

AiSchedul pricing and packages


Having read this article, you should know everything about how long can videos be on Instagram, and also know about the benefits of using Instagram management tools.

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