IGTV ads are the latest feature on Instagram which were tested in the US in 2020, and now they are aimed to be accessible in the UK and Australia.
Instagram has announced that more countries will be able to use this feature by the end of this year as it is vital for them to help creators and marketers grow their brand with Instagram.
So are you ready to monetize your Instagram with IGTV ads?
This article will discuss what you need to know about IGTV ads and how you can make money with them.
Table of Contents
What are IGTV ads?
IGTV ads are videos up to 15 seconds that will appear when people click to watch them from previews in their feeds.
Although you weren’t able to use IGTV as part of your paid promotion strategy in the past, you could create ads that link to IGTV videos.
On the other hand, once the IGTV ads feature becomes accessible to every single creator around the globe, that will take your promotion to a whole new level.
How can you make money with IGTV ads?
No one would argue that Instagram has transformed into a serious platform for creators and brands with great potentials for building up a marketing strategy.
However, IGTV was never even close to competing with YouTube as the latter has payments as an incentive for creators not to share content for free. In fact, YouTube videos can make approximately $10 per 1000 views.
Accordingly, Instagram has announced creators of IGTV ads that they will receive a 55% share of all advertising on IGTV. Adding monetization options to IGTV videos can make a great deal of difference in the market.
How To Sign Up For IGTV Monetization?
Presumably, the very first requirements are including the main policies like the terms or having authenticity.
However, other criteria are yet to be confirmed. What’s more, some of its requirements are predictable as they might be very much similar to the standards content creators need to have on Facebook such as having at least 10k followers.
Having increased the number of your followers and views, you can follow this step-by-step guide to sign up for IGTV monetization.
Step #1 – First, go to your Instagram profile and tap the menu button.
Step #2 – Then, tap “Settings” at the bottom of the menu. Once the message “Earn Money On IGTV” is appeared, you should tap on “Get Started”.
Step #3 – Next, you need to enter your country, the type of your business, your info, and your payout method.
Step #4 – Finally, turn on ads.
How to boost your Instagram marketing with management tools
Before monetizing your Instagram, you need a consistent strategy that contains planning your content, the aesthetic of your page, an impressive bio, and creative ideas to move your strategy forward.
AiShcedul, as a management tool that provides you with all features that assist you with the elements above, can play a major role in your marketing.
All you need to do is to sign up for free on AiSchedul and connect your Instagram profile to its dashboard before you can try all the effective features below that boost your marketing.
- Plan your content in advance to have them posted automatically
- Use the feature to mass delete your posts on your Instagram profile
- Share multiple links to your bio
- Create a contest with the post and reward feature
- Generate effective hashtags.
- Utilize monitoring and analytic tools in the “Listen and Repost” tab to assess your performance using hashtags, mentions, saved media, and your account.
- Create carousel posts while uploading your content or placing a YouTube video link and directly sharing it to your feed without the need to download it
How to schedule IGTV videos with AiSchedul?
As mentioned earlier, you can use a wide range of features that make using Instagram more enjoyable for you and optimize your account.
Here is how to use the IGTV scheduler feature on AiSchedul.
Step #1 – As mentioned earlier, you need to sign up first and add your Instagram account to its dashboard.
Step #2 – Use the Scheduler tab and click “Schedule” to open a menu with 3 options on it. Then, choose feed.
Step #3 – Next, upload your video or place the YouTube link to convert your video and have it directly posted on your feed.
Step #4 – Now, you need to prepare your post. Write a title and description, choose whether to show a preview or just a cover photo. You can also use the hashtag generator feature to improve your engagement rate.
Step #5 – If you don’t mean to share it instantly, click “Post in Future.” After that, set your calendar and submit it to have it posted automatically.
How much does it cost to use AiSchedul?
Surprisingly, you can have all features above and many more for free, or you can purchase two other packages with fewer and no limitations at all, only for $7 and $23 per month.
Conclusion
IGTV ads may not be available in all countries yet, but it has already drawn everyone’s attention to it with high expectations to bring about sweeping changes to the world of marketing.
You will not only be able to use IGTV ads as part of your paid promotion strategy but also to monetize it directly from the number of views that are happening for the first time on Instagram.