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Instagram has witnessed sweeping changes over the past decade, as it has succeeded in finding its place in online marketing and becoming the number one choice for brands and influencers. This has not been achieved easily though. Their team has rolled out an unceasing list of features to promote your products or service creatively, introduced data analysis to guide you through building your strategy, and many other options that well and truly stand out in the world of Instagram marketing. Moreover, there are still other details to take into account while creating your marketing strategy, and one of them is Instagram stats.
Here we are going to discuss the most important Instagram stats in 2021 that will play an effective role in your marketing strategy.
From the stats, you are going to learn more extra, show how promising Instagram has become for businesses. sign up for free here to have AiSchedul show your best potentials on Instagram.
Table of Contents
Keep in mind that knowing Instagram specific statistics help you with the strategy you develop which eventually leads to the success of your business. Here are 6 different types of stats you need to consider.
Over 1 billion people are using Instagram every month. to know your target audience; first, you need to know who is using Instagram?
User stats are an effective tool to learn about your audience.
Instagram also had 17% user growth in Western Europe last year.
Having learned who uses Instagram, it’s time to learn how Instagram is used.
500 million people share stories every day. 4 million of them are businesses. As over 90% of accounts follow at least one business profile, it is no surprise that stories have become an important feature in Instagram marketing.
Instagram has become a significant discovery sales funnel that over 83% of users find new products on the platform. Businesses at least post once a day while they have a 1.46% growth in their followers count.
Instagram ads have reached 83 million young people and have shown the potential to reach 1.16 billion users consists of 19% adult users.
Instagram is not a platform to just share content without planning. Understanding data analysis, features and statistics are required to enable you to develop the right strategy for your business.
Many businesses have turned to AI generator tools to make sure that their planning is going to be accurate and effective.
One recommended generator tool is AiSchedul, which does a whole host of pre-Plannings for you.