⭐ Say Hello to New Features ⭐
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❸ Instagram Analytics Tool to Track Performance + Growth Tips ⭐
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Instagram rolls out a new feature every now and then that proves how much they care about their users’ experience. Their latest feature is a highly-requested update on Instagram live rooms.
So you can now go live with 4 people, including you as a host and 3 other guests.
Instagram live rooms are great for marketers and influencers to increase their reach, double the number of viewers, engagement rate, and as a result, increase their sales.
This article is the ultimate guide you will ever need to Instagram’s new live rooms feature.
Table of Contents
As mentioned earlier, you can invite up to 3 guests to Instagram live rooms. You can promote who your guesses are going to be in advance and increase the chance of having more viewers, or this feature allows you to bring guests to your live room one by one in the middle of the broadcast so that you can contain the element of surprise on your show.
Additionally, what is good about Instagram live rooms is that they work pretty much the same as the regular version of Instagram live broadcasts.
So, here is a step-by-step guide to inviting guests to your Instagram live rooms.
As you are watching a live broadcast, you may wish to join and become a guest. Luckily, there is also a feature that allows you to join an Instagram live room. Here is how you can do this.
When someone you follow starts a live broadcast, their profile picture will appear at the top of your feed with a colorful ring and the word “live”.
You can tap or click their profile picture to watch live broadcasts. So, whether you are using the Instagram app on a smartphone or using Instagram.com on your personal computer and laptop, the approach to watching Instagram live is exactly the same.
Moreover, you can use the same approach to interact with Instagram live rooms both on the Instagram app and Instagram.com.
If you are using your smartphone, tap “comment” at the bottom of the screen and the “heart” icon to like the live broadcast. Similarly, when you are on your PC, you can click “Add a comment” at the bottom right of your screen.
After your broadcasts are finished on Instagram live rooms, you can download the videos, delete them or share a replay of them to your IGTV.
Here is all you need to know about it and a step-by-step instruction to follow.
If you are using the Instagram app on your smartphones, follow this Instruction.
On the other hand, if you are using Instagram.com on your PC or laptop, the following instruction is for you.
While people are able to find and watch your live video replays on IGTV, you can share them once your live broadcasts end.
To share a replay of your Instagram live room video, you can simply tap “Share to IGTV” at the bottom of your screen. Additionally, you can tap “Download video” to save it to your camera roll and share it later, or tap “Delete video” to discard it.
Instagram live rooms with the new feature of inviting up to 3 guesses open up a unique opportunity for brands and creators to target a bigger range of audiences.
Thus, it requires them to bring new and creative ideas to Instagram live rooms so that their audience gets engaged. Accordingly, here is a guide to using live broadcasts creatively.
Question and answer sessions are always a great idea to show how much you care about your audience. It is also always fun for users to watch what you discuss and get a deeper insight into your business.
Get to know what your audience thinks about you and wants from you. Hearing it directly from people in your Instagram live room is a great opportunity to build up a closer relationship with your audience.
In addition to this, it is one of the best ways to promote your products by real people talking about it.
Speaking of promoting your products, Instagram live rooms give you another good opportunity to show product demos and draw your audience’s attention to your brand.
With the new feature of Instagram live rooms, many gyms, studios, and other types of niches invite up to 3 guesses to hold interactive classes and promote their sessions. In contrast, almost everyone who is watching your live broadcast wants to be your guests.
This will definitely increase your engagement rate and help you reach a broader audience.
If you have found the giveaway system effective in your marketing, then your fans will be excited with the idea of winning a reward on a live program.
Another way to gain more audience is by giving a live performance. For example, many musicians gathered together with the new feature of Instagram live rooms during the lockdowns, and the idea was largely welcomed by their audiences.
Implementing many of these creative ideas with Instagram live rooms gets the desired results only when there is consistency in your marketing strategy.
So many brands turn to Instagram management tools to guarantee this consistency in their marketing.
AiSchedul, as one of the most reliable recommendations, is an all-in-one Instagram tool that ensures you are doing your best on Instagram.
Here are some features you can use with AiSchedul.
Instagram live rooms are now a lot more effective with the new feature of inviting up to 3 guests. It allows you to double your viewers, add a lot more creativity to your live broadcasts, and promote your brand with a significantly larger audience.
The popularity of new Instagram live rooms also makes it promising for the future of your marketing, making it a timeless feature that you can learn how to take advantage of it better over time.