Want to Become an Instagram Influencer in 2023? Here’s How You Can Get Started!

Of the over 2.35 billion monthly active users on Instagram, about 500,000 are active influencers, meaning they only take up less than 1% of the platform. It’s clear to see that the market is open but to become an Instagram influencer, you’ll need to follow the right marketing advice.

There are many tools that can help you schedule posts and stories on Instagram, keep track of your likes and comments, and maximize your engagement. All you need to do in order to become an Instagram Influencer is to follow the steps highlighted in this article!

AiSchedul is an excellent tool for anyone looking to grow their Instagram following and become an influencer. With its advanced features, including post scheduling, content creation, and account management, AiSchedul makes it easy to stay on top of your Instagram game.

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How to Become an Instagram Influencer in 5 Steps 

It’s still possible to become a well-paid Instagram influencer, but you’ll need to follow the right steps to get the attention you want. Here’s how to become an Instagram influencer in 5 steps.

Step 1: Pick a Business Niche

Choosing a business niche is essential if you want to stand out. While a niche can include your business model, like dropshipping or a subscription service, you’ll have to expand past that. The niche you pick will determine what products you can market and who you can market to.

To find your niche, look at the competitor landscape. If your niche is under-represented or you feel you can add something to it, then you’ll have a higher chance of being popular in that landscape. Next, align yourself with products that are word-of-mouth driven and interesting.

Step 2: Learn How to Edit

As Instagram is a visual platform, it’s necessary for you to learn how to take photos, record videos, and edit both mediums. Alternatively, you could hire someone to do it for you. Either way, you may need to take out a SoFi personal loan at low interest to afford this expense.

Remember that how you edit your photos and videos should reflect your brand and individual style. Certain markets are drawn to specific colors, fonts, and filters, and you’ll need to know what they are. For example, eco-friendly brands use green, while luxury brands use gold.

Step 3: Publish Consistent Content

Without content, your followers won’t have a reason to follow you. Ideally, you’ll post an image, Reel, and Story once a day. If that’s not feasible, pick a schedule that works best for you and stick with it. It’s better to be consistent than to post your content at random intervals or times.

As you gain more followers, experiment with different types of content, hashtags, and ads to see when your viewers are most active. We recommend using Instagram tools like Aischedul to schedule your feed and stories automatically and create stunning Stories and feed posts. 

Step 4: Spruce Up Your Profile

The backbone of Internet marketing is search engine optimization (SEO), meaning keywords play a big part in whether or not you rank on search engines. 98% of consumers search for a local company online before visiting the physical location, and that habit spills into influencers.

If you want to gain more traffic from search engines, you’ll need to switch to a professional account, set up an optimized bio, and partner with influencer databases. It also helps to be in more than one place, so consider making a website or posting on other social media platforms.

Step 5: Grow a Following

Now that you have a foundation, you can start growing your following. There are plenty of ways to do this, and most methods are, unfortunately, slow. That doesn’t mean they don’t work. And in any case, you’ll want it to be slow, as a sudden spike in popularity isn’t always manageable.

The best way to gain followers is by following users in your niches, engaging with their content, and start collaborating with more popular Instagram accounts. Once you have a few thousand followers, it’ll be easier for you to approach other influencers and brands to increase exposure.

FAQs on How to Become an Instagram Influencer

In this section, we’ll answer some frequently asked questions about becoming an Instagram influencer. These questions cover a range of topics, including building a following, creating content, working with brands, and monetizing your account. By understanding the answers to these questions, you can gain valuable insights into what it takes to succeed as an influencer on Instagram.

Q1. Can I Become an Instagram Influencer Without a Large Following?

While having a large following is essential for becoming an Instagram influencer, it’s not the only factor. You can still become an influencer by creating high-quality content and engaging with your audience consistently.

Q2. How Often Should I Post on Instagram?

The frequency of your posts depends on your content strategy and niche. However, it’s recommended to post at least once a day to keep your audience engaged and increase your reach.

Q3. How Do I Find Brands to Work With on Instagram?

You can find brands to work with by reaching out to them directly, joining influencer marketing platforms, or by participating in brand campaigns and collaborations.

Q4. Is It Necessary to Have a Niche to Become an Instagram Influencer?

Having a niche can help you stand out on Instagram and attract a specific audience. However, it’s not necessary, and you can still become an influencer without a defined niche.

Q5. Can I Monetize My Instagram Account Even If I Don’t Have a Large Following?

Yes, you can still monetize your Instagram account by selling products or services to your followers or participating in affiliate marketing programs. However, having a large following can increase your chances of earning higher revenue.


becoming an Instagram influencer is an achievable goal if you’re willing to put in the time and effort required. By following the steps we’ve outlined above, you can start building your following, creating high-quality content, engaging with your audience, and monetizing your account.

To make your journey even more manageable, we highly recommend using AiSchedul, a powerful Instagram management platform that can help you streamline your workflow, grow your following, and increase your engagement rates. With AiSchedul’s advanced features, you can take your Instagram game to the next level and achieve your influencer dreams.

Don’t wait any longer, sign up for AiSchedul today and start your journey towards becoming a successful Instagram influencer!

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