The best UGC platforms in 2025 depend on your goals, profession, and budget. Here are the 10 top platforms:
- Billo
- Trend.io
- Insense
- Cohley
- Collabstr
- Yotpo
- Bazaarvoice
- Social Native
- Fiverr
- Upwork
Next, we’ll explain why these platforms work and who they suit. Let’s find out!
The Best UGC Platforms for Brands (2025): Hire Top Creators
To find creative content that showcases your brand, check out the UGC platforms below.
Each platform offers plenty of content options for you to choose from, but if you are new to this, check out the differences between UGC VS influencer.
Billo: Top UGC Platform for Your Video Marketing
If you are in a hurry to get your video out or want your video to be TikTok-friendly, then definitely check out Billo.
Billo is one of the best UGC platforms in 2025. The platform offers content at affordable prices.
Another strong point is Billo’s clear pricing and fast payouts. Money makes the world go round!
What Are the Key Features of Billo?
Now, let’s look at Billo’s key features.
- Fair Pricing: There’s no need for a monthly subscription on Billo. You only pay for the specific video you want.
- Fast Process: You might not believe it, but you’ll get your content in just 7 to 12 days.
- Content Quality Control: Billo’s team edits and checks the content, adding music and subtitles to keep it high quality.
- Wide Network of Content Creators: You’ll find at least 5,000 creators working on Billo. Pretty great, right?
Which Brands Have Used Billo?
By showcasing their products through content created by real people, they were able to build audience trust.Â
This also significantly increased their Conversion Rate, all within a suitable budget.
Trend.io: The Easiest & Best UGC Platform
The second platform on our list of best UGC platforms is Trend.io. Like Billo, it offers a wide creator network and a pay-per-content model.Â
It also has key differences that make it stand out. You simply submit a request instead of searching through countless options. No long processes or price negotiations.Â
Its biggest strength is content variety, including unboxing, educational, lifestyle, before & after, and testimonial videos.Â
What Are the Key Features of Trend.io?
Now, let’s take a closer look at the key features of Trend that really stand out.
- High-quality content: Every piece is reviewed and approved before publishing
- Beautiful & engaging: Each content blends art with technology to look visually appealing.
- Full usage rights: One payment allows permanent use on any platform
Which Brands Have Used Trend.io?
Versed, a skincare brand, enhanced its credibility and achieved great results through Trend.io content.
Insense: Top UGC Platform for Campaigns & Large Brands
We’ve been talking about 5,000 content creators, but with Insense, that number jumps to about 20,000!Â
Insense’s content scope is so vast that it can be considered a marketplace. Like all marketplaces, Insense connects you, the brand owner, with micro-influencers and content creators.
This platform takes on the management of your campaigns and the execution of your brand’s advertising using UGC content. Easy peasy!
What Are the Key Features of Insense?
Before you decide to work with this platform, we recommend reading its features:
- Automated legal processes: No long and tedious steps for contracts and payments; everything is handled automatically.
- Managed services: Insense fully manages and monitors its services.
- Pricing: You need to pay a monthly fee to use this platform, starting at $500.
- Content type: Suitable for TikTok and Meta platforms.
Which Brands Have Used Incense?
Thanks to its easy-to-use platform, Insense attracts large and well-known brands.
Steve Madden and Nestlé are just two examples.
Cohley: The Best Large-Scale UGC Platform
If you are one of those people who need a lot of content, Cohley is for you. Cohley is a versatile platform. Here you can find quality content.
This platform helps your campaigns perform remarkably well by focusing on large-scale content production.
It enables brands to meet their content needs for different campaigns.
Types of content that can be created include:
- Short videos for TikTok and Reels
- Lifestyle and product photos
- Reviews and video testimonials
What Are The Key Features of Cohley?
The most notable features of this platform are as follows:
- A large network of creators: Thousands of verified UGC creators ready to collaborate.
- Campaign management: Tools to create briefs, communicate with creators, and track progress.
- Content rights management: Full legal rights to use content across ads and platforms.
- Analytics: Insights into content performance and campaign results.
Which Brands Have Used Cohley?
Rhone used Cohley to bring a lot more variety to its advertising content. They were able to create and test 50 new types of content per day for their digital ads, which helped improve their return on ad spend (ROAS).
Similarly, Hyland’s used UGC videos collected via Cohley and saw a 3.4x boost in their website conversion rate.
Collabstr: Best UGC Platforms Free
Looking for a platform that’s both effective and ideal for direct collaboration? Collabstr is a great choice.Â
On this online marketplace platform, you can directly chat with creators to agree on costs. This means eliminating intermediaries, which leads to you paying less.
The next point is that you can choose a content creator whose budget is in line with yours, as the range of wages on Collabstr is very wide.
What Are the Key Features of Collabstr?
The platform has a feature that eliminates users’ concerns about finding UGC creators. You can easily review profiles.
Collabstr also operates on a pay-per-project basis, so you don’t need to pay a monthly subscription fee.Â
This very feature makes it one of the best UGC platforms free.
Which Brands Have Used Collabstr?
Many brands have found success on Collabstr. Brands like MVMT (watches) and Pura Vida (jewelry) have been able to collaborate with a large number of content creators at affordable prices.
This enabled them to obtain a high volume of the content they needed on a large scale.
| Platform | Key Features | Suitable Content | Notes |
| Billo | Fair pricing, Fast process (7–12 days), Content quality control, Wide network of 5,000 creators | Short-form videos for TikTok | Great for small to medium budgets |
| Trend.io | High-quality content, aesthetically pleasing, Full content usage rights, Quality assurance | Unboxing videos, Educational videos, Product & lifestyle photos, Before & After videos, Testimonial videos | Pay-per-content model, no subscription |
| Insense | Automated legal processes, Managed services, Monthly pricing starting at $500, Content for TikTok & Meta | Campaign-based UGC, Micro-influencer content | Large-scale campaigns, 20,000 creators |
| Cohley | Vast network of creators, Full campaign management, Content rights management, and Analytics platform | Short videos for TikTok & Reels, Lifestyle & product photos, Reviews & video testimonials | Designed for brands needing high-volume, authentic content |
| Collabstr | Easy profile review (How to find UGC creators), Pay-per-project, No subscription | Flexible content creation | One of the Best UGC platforms is free, with direct collaboration with creators |
The Best Comprehensive UGC Management Platforms for E-commerce
Let us share a small secret with you. For large brands and online stores, collecting customer reviews and ratings plays a very important role in building credibility and increasing trust.
For this reason, in this section, we will cover the best UGC platforms that specialize in managing these reviews.
Yotpo: The Best Option for Seamless E-commerce Integration
Yotpo integrates with e-commerce platforms like Shopify, Magento, and BigCommerce.
So you don’t have to search for your reviews on multiple websites. Isn’t that great?
You can find these three types of content on this platform:
- Reviews and Ratings
- Photos
- Videos
- Q&A
What Are the Key Features of Yotpo?
Some of the most important features of this platform include:
- Reviews and Ratings Collection: When a user makes a purchase, they receive an email from Yotpo asking for their opinion. This opinion can be accompanied by a photo.
- Shoppable Galleries: An amazing feature of Yotpo that places a gallery of images that users take of your products on your website in a very attractive and user-friendly way, but with a purchase link for that same product!
- Loyalty and Rewards Programs: This feature is one of the sections that strongly encourages users to be active on Yotpo because it offers them special deals.
Bazaarvoice: The Best Option for Managing Reviews & Ratings to Build Credibility
Bazaarvoice is also in the business of collecting reviews. By providing practical and comprehensive solutions, this platform has significantly helped brands looking for UGC creators.
Bazarvoice is a giant in the field of customer review management and is designed specifically for large organizations and retailers.
What Are the Key Features of Bazaarvoice
The platform’s most important features are:
Extensive Network
When a user writes a positive review about your product, Bazaarvoice automatically displays that review on all the major online stores that sell your product.
Comprehensive Management Solutions
There’s no doubt that customer reviews are published on multiple channels. Bazaarvoice collects all these reviews in a single panel.
Content Verification
One of the perpetual problems in digital marketing is fake Ratings & Reviews. Bazaarvoice resolves this issue with its accurate verification systems and only displays authentic reviews.Â
Successful Example
Walmart is just one of the millions of reputable brands that use Bazaarvoice to display their customer reviews on their official website.
Social Native: The Best Option for Turning UGC into Shoppable Content
This platform combines two strategies:
- Influencer Marketing
- UGC
With this approach, you can use both strategies at the same time.
In Social Native, customer reviews, photos, and ratings are very important.
What Are the Key Features of Social Native?
We can highlight the following as the platform’s key features:
Shoppable Galleries
When a user publishes a photo of your products on their Instagram, Social Native selects the photo and showcases it on your website in an interactive gallery.
The interesting point is that these photos are accompanied by a link to the product’s sales page on the website.
Content Licensing
One of the most important features of Social Native is the legal requirement to use content with the creator’s permission, which has made it one of the best UGC platforms:
NO individual can use images and videos without the creator’s permission.
Performance Analytics
By monitoring the data, you can discover which content has been able to bring in sales.Â
This way, you can gain insight into your audience’s persona and create advertisements that will have the highest level of impact.
The Best Platforms to Monetize UGC
Of course, nobody does something for nothing. So, if you create content, it’s best to find ways to monetize it.Â
In the following section, in addition to introducing the best UGC platforms for creators, we will also provide your answer. These platforms include:
- Billo
- Trend.io
- Collabstr
- Fiverr
- Upwork
With this information, you can learn how to become a UGC creator and start earning.
Collabstr
Collabstr is great for creators who want to have complete control over their projects and negotiate directly with brands.
Fiverr
This platform covers a wide range of content, including animations, photos, videos, and more.Â
It has become a large marketplace with high demand for all types of services.
Upwork
The final item on the list of the best UGC platforms is Upwork. Its main advantage is that you can find longer-term, higher-paying projects with well-known brands.
Note:
Now that you know the top UGC platforms, here’s what each one is best for:
- Best platforms for small and medium-sized brands: Billo, Trend.io, Collabstr
- Best platforms for large brands and e-commerce: Cohley, Yotpo, Bazaarvoice
- UGC platforms for influencers: Insense, Social Native, Collabstr, Trend.io
- Best platforms for freelancers: Fiverr, Upwork
How to Choose the Best UGC Platform
To pick the best UGC platform in 2025, consider these points:
- Goal: What kind of content do you want (like a pro video or a quick TikTok)?
- Budget: How much can you spend? Collabstr works if they have less to spend, while Cohley or Yotpo are better for bigger brands.
- Brand Size: Small businesses should look at Billo. Big brands can consider larger platforms.
Final Thoughts on the Best UGC Platforms
Based on everything we’ve discussed about the best UGC platforms, it’s your turn to make a decision.
Consider the pros and cons of each platform and choose the best one. Ultimately, the decision is yours.
Best UGC Platforms FAQs
- How Do You Create UGC?Â
First, identify what you specialize in. Then, create quality content. Look for opportunities to collaborate.
- How much can I earn from UGC?
Your income depends on many factors and has a wide range, anywhere from $50 to $5,000 per month.
- What Are the Key Differences Between UGC and Influencer Marketing?
UGC builds audience trust, but influencer marketing focuses on getting the brand name out there.