How to Get More Followers on TikTok: Top 12 Tips

Having more followers on TikTok means brand awareness, a larger community, and more people interested in your work. Knowing what is trending on TikTok and what content the algorithm promotes is just part of the strategies you need to learn to answer “How to get more followers on TikTok.”

But don’t worry. We will go through all the details, such as the best time to go live on TikTok and how to identify trending factors. So, keep reading if you really want to learn how to get more followers on TikTok.

Top 12 Strategies to Get More Followers on TikTok

Now that you know how your followers help you go viral and be influential on TikTok, it’s time to learn how to gain followers on TikTok. Here are some of the most important tips and tricks you can use to gain more followers and maybe become one of the people with the most followers on TikTok someday:

1. Find Out Your Niche

It is a fact that it’s tempting to try everything and see what works, especially on TikTok, where the options might seem limitless. However, concentrating on a single niche can let you stand out faster. Here are some of the benefits you get by choosing a niche and concentrating on it:

• It helps you narrow down your content ideas to a certain topic by telling TikTok’s algorithm what your content is about.
• It aids in establishing credibility and authority in your field.
• It will make you memorable among TikTok users.

To get followers and explain to TikTok users (as well as the algorithm) what your TikTok account is about, you need to position yourself as an authority in your niche.

2. Create Hooks in Your Content

The first few seconds of your video are like the opening scene of a movie. You need to grab your audience’s attention. Start with bold statements, intriguing questions, or dramatic reveals. 

For example, “I tried living on $5 a day—here’s what happened” sparks curiosity instantly.

TikTok users scroll very fast. A compelling hook stops them and makes your watch time higher, which TikTok’s algorithm loves.

3. Post at Prime Times

Smart posting means scheduling when your followers are online. Use TikTok’s built-in analytics (available with a Creator or Business account) to check peak hours. 

Posting when your audience is awake and scrolling increases your chances of views and follows. 

Here are some of the times that are known to be efficient for posting on TikTok and bring more followers:

• Early Morning: Between 6 AM and 11 AM local time.
• Evening: From 7 PM to 11 PM.
• Best Days: Tuesday, Thursday, and Friday are great for having more acting users.
• Weekend Windows: Saturdays and Sundays have afternoon and evening spikes.

4. Use Trends With Your Own Twist

You can increase your visibility by using popular hashtags on TikTok, music, or challenges. The best part is that instead of simply following the trend, you can make it your own. 

• If a dance is popular, mix it with a funny twist or your trademark move. 
• You can catch both trend waves and develop your own brand by remixing trends that are relevant to your niche. You can use the For You feed to find out what is trending right now. Hear the same sound 3-4 times? Save it for your next video.

5. Optimize Your Profile

Optimizing your TikTok profile and bio helps you get more views, followers, and brand trust. Here’s a list of some of the points you can follow to make your profile better and more notable:

• Use a clear and recognizable profile picture,
• Write a high-impact bio about who you are, what you post, and why people should follow you (like Helping beginners grow on TikTok – Daily tips – Follow for growth hacks)
• Add a Call-to-Action (CTA) and encourage viewers to follow you,
• Add your niche keywords,
• Optimize your link-in-bio by using Liktree, BrandID, or beacons.
• Pin your best ideos

6. Run Giveaways and Contests

Organizing giveaways or contests is a tested method of increasing engagement and gaining followers. You can increase the number of people who visit your profile by providing an intriguing reward for them. 

All you need to do is choose a prize that is suitable for your target audience and is in your niche. Then ask them to follow, like, or share your video to participate in the giveaway. That’s it. You definitely will grow your follower count by this move. 

Don’t forget to add the top giveaway hashtags to bring more viewers to your post. 

7. Collaborate With Other Influencers

Collaboration can be a great answer to get more followers on TikTok. Team up with creators in your niche for duets, stitches, or joint videos. It exposes you to a wider audience who already appreciates similar content.

Choose collaborators whose style complements yours and whose followers have the same interests as yours. This can grow both audiences authentically.

8. Keep an Eye on Your Competitors

You must do your research. And this research involves studying your competitors as well. Examine your rivals’ TikTok tactics in more detail. 

• What kinds of posts are they making? 
• Which posts are receiving the highest number of interactions and impressions? 
• How do viewers interact with their content?

This will assist you in seeing trends and using new tactics to raise your follower count.

9. Use Trending Songs

Use catchy and trending sound bites in your TikTok videos to draw viewers in. Various music clips, songs, and random audio clips are frequently used in TikTok. You can improve the overall performance of your content by using these.

Regularly watching TikTok content is one of the best ways to find out which sound snippets are popular. Additionally, keep an eye on what famous brands and TikTokers are sharing.

10. Create TikTok Stories

TikTok Stories are 15-second video segments that remain on your account for a full day. They will show up as the first video in your stream, with a “Story” banner above it to let viewers of your profile know it’s not a regular video.

You can post some behind-the-scenes content on your TikTok Stories. They can also be used to publish other random pieces of content that you still want to share with your audience, but don’t align with your strategy. These all will bring some new flavour to your account, which will bring new followers in return. 

11. Leverage User-Generated Content

If people are mentioning your brand or account name on TikTok, ask whether you can share those videos that are relevant to you. Keep in mind that you can tag the original creator in the caption while still giving them full credit.

This is a fantastic method to promote your service, highlight satisfied clients, and let potential customers know what to expect when placing an order.

12. Use Hashtags Wisely

Using popular hashtags on TikTok is one of the oldest but most effective ways to show your TikTok account ot the viewers. However, there are some considerations while using hashtags that we will go through now:

• Use 4–6 hashtags per video (avoid overusing).
• Mix 3 hashtag types:
  • Niche hashtags: It is based on your overall topic.
  • Keyword hashtags: It matches the exact video topic.
  • Broad/trending hashtags: add general discoverability to your video.
• Make hashtags relevant to the video, not just your niche.
• Create a branded hashtag to make your content unique.

Check out the trending TikTok hashtags for inspiration. 

Why Do More Followers Matter on TikTok?

You may wonder why you should try to get more followers on TikTok. Let’s see the importance of these followers and how you can benefit from them:

• Bigger reach: Your videos are more likely to appear on the For You page and reach more viewers, which will make earning money on TikTok easier.
• Higher credibility: People trust, follow, and engage more with accounts that look established and have more followers.
• Stronger engagement: Followers interact more with your account, which will boost algorithm performance as well.
• More viral potential: Larger audiences increase your chance of going viral.
• Better analytics: you can be more accurate with bigger audiences and use TikTok Insights to its full potential.
• Social proof: A larger following count boosts your reputation in your niche.

Conclusion

We all want to build a fan base on TikTok, but knowing how to get more followers on TikTok isn’t easy. In this article, we mentioned some strategies to reach this goal, such as using appropriate hashtags and following trends.  

However, you must understand the fact that this can’t be done overnight. You need to be persistent with your efforts and will get the result in time. Avoid shady businesses and be genuine to reach your goal.

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