HighLevel Review

Complete HighLevel Review + Top 5 Alternatives in 2025

It’s no secret that using a link-in-bio tool makes it easy to share multiple links in one place, helping you get more clicks and engagement. HighLevel has gained some reputation in this regard, but it has its fair share of HighLevel review

HighLevel is one of the LinkTree alternatives that aims to replace multiple apps (funnel builders, SMS tools, etc.) with a single tool. In this article, we’ll provide an ultimate HighLevel review of its features, pricing, and real users’ experiences. 

Moreover, we will recommend the best HighLevel alternatives. Don’t waste any moment and let’s get started!

HighLevel Review: Key Features

As I mentioned before, it offers different types of services from CRM, email marketing, two-way SMS texting to sales funnel in a single platform. With so many features in one platform, can it perform well in every area? Let’s explore its features and find out!

HighLevel Homepage
HighLevel Homepage

#1 CRM & Contact Management 

The CRM and contact management system allows users to store and manage customer information using custom fields. It includes a pipeline system for tracking leads and managing tasks while also allowing businesses to assign contacts to different workflows. 

Disclaimer: However, some CRM features are considered basic or incomplete, such as the lack of an email CC/BCC option when messaging clients.

#2 Sales Funnels & Website Builder 

HighLevel provides a drag-and-drop editor for creating landing pages, full websites, and customized link-in-bio pages. Users can choose from pre-designed templates or create their own from scratch. 

Disclaimer: The  A/B split testing is only available for funnels, not for full websites, which limits optimization for larger projects.

#3 Email & SMS Marketing 

Businesses can send automated campaigns, bulk messages, and voicemail drops. This feature eliminates the need for external platforms like Mailchimp and Twilio. It also includes tracking and analytics to measure campaign performance. 

Disclaimer: However, some users have reported email deliverability issues, with emails sometimes landing in spam folders.

#4 Automation & Workflows 

HighLevel’s automation and workflow features allow businesses to create visual workflows that automate marketing tasks and follow-ups. Workflows can be triggered by specific actions, such as sending an email after a form submission. 

HighLevel Workflow
HighLevel Workflows

#5 Calendars & Appointments 

This feature allows customers to schedule meetings directly within the platform. Moreover, it offers automated reminders to reduce no-shows and improve scheduling efficiency.

HighLevel Calenders
HighLevel Calenders

#6 Memberships & Online Courses 

This feature allows users to upload videos, create lessons, and issue certificates to students. It functions as a mini-course platform similar to Teachable.

#7 Payments & Invoicing

HighLevel accepts payments via Stripe and generates invoices for customers. Businesses can also manage an affiliate system for referrals.

#8 Reputation Management 

It helps businesses collect and manage customer reviews from platforms like Google and Facebook. Users can send automated review request campaigns to boost their online reputation.

HighLevel Reputation Management
HighLevel Reputation Management

#9 Social Media Integration 

HighlLevel recently enabled users to schedule posts across multiple social platforms from a single dashboard. This helps businesses maintain a consistent content strategy.

#10 White-Label & Agency Tools 

Using HighLevel, agencies can rebrand the platform, manage multiple client accounts, and resell HighLevel. This feature is good for marketing agencies but not necessary for individual users.

HighLevel Pricing

HighLevel is a paid platform designed for businesses and agencies. It offers three plans:

HighLevel Review: Pricing
HighLevel Review: Pricing Plans
  • Starter Plan ($97/month) – Includes core features like funnels and automation but is limited to one main account with up to three sub-accounts. No API access for integrations. 
  • Unlimited Plan ($297/month) – Allows unlimited client sub-accounts and unlocks API access for external integrations. 
  • Pro Plan ($497/month) – Also called “SaaS Mode,” this plan lets agencies rebrand and resell HighLevel as their own service. 

Note: All plans include a 14-day free trial, but there is no free version.

HighLevel Pros & Cons

HighLevel Pros & Cons
HighLevel Pros & Cons

HighLevel Review from Its Real Users

It’s important to understand what HighLevel users think about the platform and why they feel that way. Their feedback helps identify what works well and what needs improvement.

Many users appreciate HighLevel because it combines multiple tools in one place. They can handle marketing, CRM, emails, and funnels without needing several subscriptions. This saves both time and money. One user on G2 even called it a “game changer.”

However, there are also many negative reviews. Many find it overwhelming at first because it has so many features. New users often struggle to learn everything, especially if they just need simple tools. Some say the interface is confusing and not very user-friendly.

HighLevel Review 1
HighLevel Review 1

There are also reports of technical issues. Users have experienced glitches, lost data, and email problems—some emails even ended up in spam, causing lost business. Let’s take a look at the following comment:

HighLevel Review 2
HighLevel Review 2

Besides, customer support gets mixed reviews, with some finding it slow or unhelpful.

HighLevel Review 3
HighLevel Review 3

Some users worry about high-level email deliverability in email marketing. It allows using external email services, but it may not be as reliable as dedicated email tools.

Finally, HighLevel is mainly designed for agencies, not individual creators. Some feel they are paying for features they don’t need.

Key Factors to Consider When Choosing a HighLevel Alternative

If you’re considering HighLevel alternatives, focus on the features that meet your needs. Here are key factors to look for, especially for creators and solo entrepreneurs:

What to Look for in a HighLevel Alternative
What to Look for in a HighLevel Alternative
  • Ease of Use: Look for a simple, intuitive platform with drag-and-drop features and easy setup.
  • Customization: Choose a tool with easy branding options like custom themes, fonts, and colors to match your style.
  • Social Media Integration: Find alternatives that allow you to embed social media feeds or connect with analytics tools.
  • Rich Media: Ensure the platform supports a wide range of media embeds like videos, music, or podcasts.
  • E-commerce: For selling products or services, choose a platform with built-in storefronts or payment integrations.
  • Pricing & Value: Consider free or low-cost options that meet your needs without the extra features you may not use.
  • Support: Opt for platforms with reliable support or an active community for assistance.
  • Scalability: Think about future needs like email marketing or membership options, and check if the alternative supports them.

Best 5 HighLevel Alternatives

After conducting in-depth research on different tools such as HighLevel competitors, we have selected the following tools as the best HighLevel alternatives in the market. Read on to learn more about them!

Comparison Table of HighLevel Alternatives
Comparison Table of HighLevel Alternatives

1. brandID

brandID is a bio link tool designed with creators in mind, providing a streamlined solution for managing links and content in one place. Unlike HighLevel, which can be complex for creators, brandID makes it easy to create a highly customizable bio page with rich media and monetization options. 

It allows creators to integrate music, videos, and photo galleries, and even sell products directly from the page. 

This focus on multimedia and e-commerce features sets brandID apart from HighLevel, which requires additional tools or workarounds to offer similar functionalities. 

Plus, brandID offers custom domain support for branding, and analytics integration for tracking user engagement.

brandID Homepage
brandID Homepage

brandID Features

  • Customizable bio page with unlimited links.
  • Embed music, videos, and photo galleries.
  • Built-in e-commerce tools for selling products.
  • Social media integration with live content feeds.
  • Custom domain support for branding.
  • Analytics with Google Analytics or Facebook Pixel integration.

Unleash Your Brand’s True Identity! 🚀 Create a stunning, personalized web page in minutes with Brandid. Choose from 100s of designer templates, showcase your links, and make your brand unforgettable—all for free!

2. Linktree

Linktree is one of the most popular link-in-bio tools, known for its simplicity and ease of use. It allows users to create a clean, functional page where they can list links to their social profiles, websites, blogs, and more. 

Over the years, Linktree has added features like embedding YouTube videos, Spotify tracks, and even collecting emails or tips. 

Linktree’s paid plans offer even more customization options, better analytics, and integrations with email platforms. 

While HighLevel can be overwhelming for those just looking for a simple solution, Linktree is perfect for users who need a quick and reliable tool without the complexity.

LinkTree Homepage
LinkTree Homepage

LinkTree Features

  • Simple link list with customizable colors and buttons.
  • Embed YouTube videos and Spotify tracks.
  • Collect emails and integrate basic commerce.
  • QR code for easy sharing on business cards.
  • Basic analytics (views, clicks).

3. Koji

As an interactive link in bio tool, Koji offers a marketplace of mini-apps, allowing creators to customize their bio page with features like digital product sales, tips, and bookings. This platform goes beyond traditional link-in-bio tools by allowing users to add interactive features that engage their audience. 

This flexibility makes it a strong alternative to HighLevel for creators who want to monetize their bio pages or interact with their audience directly. 

Koji offers features like Q&A sessions, polls, and shoutouts, along with traditional links and media embedding. Its focus on monetization and engagement through apps makes it stand out.

Koji Homepage
Koji Homepage

Koji Features

  • Customizable bio page with various templates.
  • Add apps for selling digital products, accepting tips, or booking consultations.
  • Embed media like YouTube videos and music players.
  • Social link and icon support.
  • Analytics to track engagement and views.

4. Beacons

According to Beacons review, it is specifically designed for individual creators, offering a more intuitive, all-in-one solution tailored to content creators, e-commerce, and brand collaborations. 

Its affordability and ease of use make it an excellent alternative for creators who need various features without the complexity and high cost of HighLevel. In addition, Beacons includes email marketing and a storefront without extra charges, which HighLevel requires additional tools for.

Beacons Homepage
Beacons Homepage

Beacons Features

  • Customizable link-in-bio with media embeds.
  • Integrated storefront for selling products.
  • Email marketing with automation.
  • Media Kit for brand deals.
  • Business tools like invoicing and W-9 generator.
  • Analytics with Facebook Pixel and Google Analytics.
  • Advanced features (memberships, courses) on higher plans.

5. Taplink

Our Taplink review found it a budget-friendly link-in-bio tool that offers more customization and marketing features. It’s an excellent alternative for those who find HighLevel too expensive, providing strong value with a low monthly cost.

Taplink Homepage
Taplink Homepage

Taplink Features

  • Customizable pages with images, videos, and forms
  • E-commerce integration with PayPal buttons
  • Multiple pages for sections like About and Contact
  • Email marketing integration with Mailchimp
  • Analytics for tracking clicks and form submissions
  • Custom domain support on paid plans
  • Free plan with basic features

Wrapping Things Up

In this article, we’ve provided a complete HighLevel review and explained all the hidden facts you must know about this platform. While HighLevel is a decent software with various features for different fields, some shortcomings make you look for an alternative that is worth your money. 

There are various HighLevel alternatives in the market, but we’ve picked the most powerful and affordable ones like brandID for you!

FAQs

1. Why Should I Look for a HighLevel Alternative?

According to HighLevel reviews, it is complex and expensive for some users. If you only need basic features like a link-in-bio page or simpler marketing tools, there are cheaper or free options available like brandID. 

Alternatives can also be easier to use and offer specialized features, such as embedding music or videos, that HighLevel doesn’t focus on. If the cost or complexity of HighLevel isn’t right for you, it’s worth exploring alternatives such as Tap.bio.

2. Can I Migrate My Links or Data from HighLevel to Its Alternatives?

There’s no direct migration since HighLevel is a full CRM, but switching is simple. Just copy your links, content, and media to the new platform. If you collected contacts, you can export them (e.g., as a CSV file) and import them into the new tool. Setting up a link-in-bio page on alternatives is usually quick, and support guides can help. Don’t forget to update your social media bio with the new link.

3. Is HighLevel the Same As a Link-in-bio Tool?

No. HighLevel is a full marketing platform that includes link-in-bio-style pages but is mainly a CRM, funnel builder, and email system for agencies. Dedicated link-in-bio tools focus only on creating bio pages, often with simpler and more specialized features. 

If you just need a bio link page, a HighLevel alternative may be a better fit without the extra complexity.