Instagram’s got 2 billion monthly active users, and a big part, like 65%, of its influencers are nano-influencers. These are mainly with between 1,000 and 10,000 followers. What’s really good is that Instagram’s engagement is way up there, averaging about 3.5% per post across the board. That beats Facebook, X, and TikTok. Even nano-influencers can

Did you know that the average Instagram user follows about 150 accounts, but typically only 50-70% of those accounts follow back?This makes us understand why many users are interested in identifying non-followers and optimizing their social presence. How to see who doesn’t follow you back on Instagram? No worries, I got you covered. There are

Did you know that the best times to post on Instagram can actually be when you’re sleeping? According to the analysis of 5M+ Instagram posts, to our surprise, 5 AM is the number-one time to post for 2025. Instagram’s 2 billion monthly active users create unique engagement patterns throughout the day. We’ve examined 5 major

Can you believe that 4 million views on Instagram only earned $110.15? Instagram doesn’t have a fixed per-view rate, and bonus payments vary widely. However, the numbers are pretty different at the highest level. Influencers with over 1 million followers can make $10,000+ per post, and the best can make up to $1 million for